It’s five o’clock on a Sunday and we’re sitting in Olive. We have good food and drink in our bellies, time on our hands and a strange reluctance to call it a day. What better way to spend time than watching a movie? Everyone wants to go for Iron Man but I veto that. The next choice is It’s a Wonderful Afterlife which we all agree upon. F wants to go for it because she’s Gurinder Chadha fan. A wants to go because he doesn’t want to watch Iron Man and he doesn’t want to watch Badmaash Company. Me, I just wanna stare at Sendhil Ramamurthy and drool.
Even though we arrive at the choice of film with minimum dissent, it is still six thirty by the time we leave. So we drive to Globus where there’s only a single screen and that’s screening Badmaash Company. Onwards to Suburbia where also they’re showing Badmaash Company. We drive to some four multiplexes and all that’s running is Badmaash company. By now we’re wondering if it is not the universe telling us something. “If by universe you mean Yashraj Films, sure,” A retorts.
We got to Gaiety-Galaxy as a last resort and all that’s running there is, you got it, Badmaash Company. Defeated, we bow down to Yashraj Films’ superior marketing, buy the tickets (only 75 bucks for balcony!) and walk in during the first song.
That is twice in two days I’ve missed the beginning of a film and I’m wondering if it doesn’t augur something. Turns out it does, that the film is crap. Although to be fair to Parmeet Sethi, he has tried to address the logical issues that invariably crop up when you’re trying to make a film like that.
*Someone please tell him that insider trading is illegal, though.*
The premise of the film is simple. It is early 1990s. Boy live in chawl, boy has ambition. He want become rich, not slave away in dead end like dad. Unfortunately for boy, boy’s father think all businessmen capitalist pigs. Boy goes ahead anyway and set up Friend’s & Co with three other friends, one being squeeze. Friends & Co business model import duty evasion on Reebok Shoes, duniya ki sabse badi shoe company. The largest shoe company in the world.
Enter Manmohan Singh and duty rationalisation. Overnight boy’s business go bust. He then decide to move to the US of A. He decide this because he want grow bigger and better. But mainly he decide this because it is Yashraj Film and Yashraj Film always shoot abroad. In the US of A they make plenty money and spend plenty more. And then, since it is Bollywood film and not Catch Me If You Can, it is only matter of time before his life catch up with him.
In Parmeet Sethi’s defence, while the story may not be much and the editing is choppy in places, the film doesn’t drag. In terms of performances, Shahid Kapoor tries to act like SRK which is funny because SRK can’t act. But he’s still better than the others which says a lot about the overall acting levels in the film. Anushka Sharma looks slim and svelte and has the requisite wardrobe but doesn’t have the looks for sexy.
Yikes! Enough time and money wasted. No more films for me. With the exception of Kites. And that also only because of Hrithik Roshan and the associated drool factor.
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